5th October 2010, Dubai

ABOUT THE SEMINAR

The Business Support Department (Dubai Chamber) is hosting a Seminar on Digital Marketing at Dubai Chamber on October 5th 2010.

Experts from Real Opinions and Al Tamimi & Company will provide an introduction to digital marketing, its benefits, and share legal advice on how to protect one’s intellectual property in the digital realm.

Digital marketing experts from Real Opinions will provide a business case for digital marketing including an introduction to DM tools and its effectiveness, tips on how businesses can utilize the technology for internal and external purposes, a step-by-step guide to getting started, and a look into future innovations in digital marketing.

Legal experts from Al Tamimi & Company will explain the legal framework for commercial IP and technological related matters, and provide guidance on how to protect one’s IP, brand, and digital rights. Experts will also share tips and recommendations on what businesses should consider and avoid before signing a legal agreement.

The presentations will be followed by a Q and A session, where participants will have the opportunity to ask questions to the experts in this field.

The aim of this event is to raise awareness on how digital marketing can benefit businesses and the legal steps business owners should consider prior to marketing their business online.

Date: October 5th 2010
Time: 9.00 am to 12.30 pm
Venue: Dubai Chamber, Conference Hall, 13th floor
Language: English
Fees: No Charge for Dubai Chamber Members; 150 AED for Non-Members.
Government Representatives and non profit organizations - AED 115
*Non-Members will be required to complete payment prior to the day of the event.

For further enquiries, please contact Business Support Department via email at BusinessSupportEvents@dubaichamber.ae


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About Real Opinions
Real Opinions is a full-service market research company, specialising in communication and online media, with global and Middle East research expertise and best practice. Headquartered in Dubai with consultants based globally, Real Opinions has proven ability to help strategically guide communication, target audience analysis and assess the effectiveness of campaigns.

Real Opinions is an accredited member of ESOMAR, an international organisation for market research. For more information about us and this study, please visit www.real-opinions.com

Contact Real Opinions for more information:
inquiry@real-opinions.com